Friday, March 12, 2010
 
ECONOMIC DEVELOPMENT IDEAS Minimize
Actively solicit new businesses
Adapt to growing needs of Rock County (e.g., health occupations)
Add additional .5% county sales tax to fund downtown & economic development activities
Agressively market Janesville -- be proactive
Agressively market Janesville -- in trade journals, presentations, sales team, etc.
Analyze past failures and fine out why we missed opportunities
Analyze reasons why a business didn't locate here and use this info to steer our strategy
Anticipate & capitalize on possible Chicago Olympics
Attract a bicycle manufacturer
Attract a distribution company
Attract another car manufacturer
Attract high tech businesses
Attract niche industries
Attract UW-Madison related industries (e.g. biotech, medical & agricultural)
Be more proactive with City redevelopment plan
Build on what we already have -- ask businesses what it would take for them to expand
Burma Shave signs -- answer: Janesville
Capitalize on Janesville's ability to finance building and land improvements for new businesses
Capitalize on local healthcare infrastructure to recruit new businesses
Change product on GM production line (aircraft maintenance)
Commission a study to create alternatives for the re-use of the GM plant
Conduct a "how-to" workshop on exporting -- 99% of consumers live outside the United States
Create a "one-stop shop" for businesses (taxes, paperwork, regulation, etc.)
Create a local Youtube production about Janesville
Create a magazine to promote Janesville & its assets in a positive manner
Create incentives for buying and doing business locally
Define opportunity then target specific industries & companies
Develop a "showcase team" to sell Janesville's resources, advantages, etc. 
Develop a "welcoming group" to hold open houses to show potential businesses what we have to offer
Develop a better image of Janesville -- museum, bike trails, link b/w Beloit & Madison
Develop a business-friendly image
Develop a commercial realty website that incorporates MLS listings (similar to residential site)
Develop a marketing plan for Janesville
Develop a website with solid information
Develop agricultural industries (e.g., mining, etc.)
Develop an agricultutral research center
Develop a list of businesses we want to attract
Develop the Interstate 39/90 corridor to promote image of Janesville (e.g. Gateway/Beloit)
Do a better job marketing our area -- parks, welcome center, etc.
Do more intensive marketing of our strengths and opportunities (Chicago Tribune)
Educate people about the business opportunities that exist in Janesville
Emphasize agribusiness
Emphasize health occupations / medicine
Emphasize industry cluster development
Emphasize manufacturing economy, not service jobs
Emphasize medical technology sector
Encourage "angel" investment in startups
Encourage cooperation & coordination b/w regional healthcare facilities
Encourage the location of state offices and services in Janesville
Encourage word-of-mouth citizen marketing
Enhanced Gas & Oil Recovery lab in Rockford -- spin off opportunities
Est. more targeted marketing of the City, both internal & external -- current efforts are haphazard
Establish a "skills bank" -- a summary of the area labor force by skill profile
Establish a business incubator program
Establish a business incubator program & promote it regionally
Establish a friendlier business environment & a "whatever it takes" attitude
Establish a grant program for potential investors
Establish a local capital fund for start-ups, growing businesses, etc.
Establish a research and development campus -- possibly on GM site
Establish a women's entrepreneurial center supported by the business community
Establish an entrepreneurial center
Establish more avenues of financial resources for small businesses (e.g., education and services)
Establish regional partnerships -- how have other cities been able to rebound?
Expand employment in technical fields (such as what has been done in Madison & Twin Cities)
Explore new tax incentives
Facilitate growth and expansion opportunities by being proactive with businesses
Find ways to encourage new business through entrepreneurship workshops (unite pub. & private)
Gather the top 20 area employers for a dialogue on expansion plans & what the City can do to help
Give businesses free land, water and sewer services
Give businesses special grants, tax credits and incentives -- financial help
Give City assistance to startup businesses in specific industries
Give incentives to existing businesses to stay & expand (e.g., rail service, fee reduction)
Grow home healthcare industry
Growth inconsistent with core values -- growth is not always good (cutting down trees, etc.)
Hire a full-time employee to search for potential businesses & growth opportunities out of state
Hire a professional marketing firm to promote and brand the City
Hire economic development experts to develop a plan for Janesville
Hire a marketing company to update Janesville's image
Hire more economic development sales people
Hire Steve Sheiffer as a spokesperson for the City after he retires
Hold a "who wants to be an entrapreneur" competetition
Host regional industrial trade shows
Identify departing businesspeople and interview them about impressions of Janesville
Identify distribution channels of large companies and promote Jvl as a  location for trans. and logistics
Identify small, emerging businesses
Identify strengths of existing businesses and recruit companies to supply them
Identify what jobs are available in the community
Improve our export market (Forein Trade Zone?)
Improve the attitude of City staff when working with businesses
Incent the area's top 100 companies to expand and grow
Incentivize new businesses through tax & real estate incentives
Inventory Janesville's assets to Janesville residents
Inventory our amenities
Invite new businesses to participate in business expos
Learn from Minneapolis
Link to search engines promoting Janesville as one of the best places to live
Look at businesses with larger client base outside of Janesville
Make business recruitment a priority with proactive sales force on the ground
Make young professionals a focal point of marketing & retention efforts
Manufacture Amtrak passenger cars
Manufacture computers
Manufacture electric cars and/or electric car batteries
Market directly to companies by showing area's potential
Market Forward Janesville as a potential chamber of commerce
Market Janesville as a medical hub
Market Janesville to attract new businesses
Market Janesville to innovative manufacturers
Market Janesville's family-friendly atmosphere
Market Janesville's low cost of living
Market our location -- close to affordable housing, good education & low cost of living
Market our workforce strengths
Market to businesses within a 75-mile radius of Janesville who are looking to expand
Package benefits and programs to business prospects
Proactively recruit identified industries
Promote and market Janesville's strengths
Promote community assets to others
Promote Janesville as a "bedroom community" (e.g., good schools, low housing costs, etc.)
Promote Janesville more agressively across the country
Promote Janesville's image as a kid- and family-friendly place
Promote local agriculture
Promote our low crime rate while continuing to agressively fight crime
Promote schools and quality of graduates
Promote the arts
Promote the Janesville/Beloit area & Rock River corridor recreation
Promote the Rock County Airport
Promote the Rock River (e.g., San Antonio)
Promote the School District as an asset
Promote woman-owned businesses
Provide more information on TIF and seek small- and medium-sized businesses who could bebefit
Re-brand Janesville
Recognize extisting businesses
Recruit "recession-proof" businesses (e.g., insurance companies, etc.)
Recruit call centers (credit cards, etc.) to Janesville
Recruit distribution centers
Recruit health insurance sector companies
Recruit service industries (e.g., laundry, maintenance)
Re-use the GM plant
Secure military manufacturing contracts
Seek government funding to create a non-profit business to benefit the community (e.g. Newman's Own)
Seek the advice of retired professionals
Simplify the TIF qualification process
Start an aggressive sales and marketing effort
Start business incubators
Take a cluster approach to see what businesses really fit in this area
Tap into the biotech sector
Target "brain drain" in Janesville -- use UW-Rock stats on why grads leave to find solutions
Target biotech companies located in Dane County, other locations
Target emerging "green" industries
Target organic food processing companies
Target other automakers
Target specific industries and skill sets (logistics, printing, manufacturing)
Understand what the next generation wants in housing and build businesses around this
Update City website -- include demographics, potential business properties, etc.
Use GM or Gilman as an recycler incubator site (temporary or special use)
Use seed money to draw in new businesses

Website by Foremost Media, Inc. - Janesville, WI Terms Of Use Privacy Statement